About Us
Superfecta Management is a women-led team that blends different backgrounds with a collective love for all things creative. We are strategists, artists, and writers who help businesses create an unmistakable online presence.
We pride ourselves on working with our clients directly to learn their story, discover their specific needs and marketing goals, make a plan, and execute it in ways that exceed expectations.
Trust - Respect - Loyalty
We don’t just familiarize ourselves with the “what” of a business; we dig deeper to uncover the “why.” This fosters a positive and meaningful agency-client relationship, enabling us to create magic together.
"We were completely hooked on their passion"
Adding Superfecta Management to our team is one of the best decisions we have made for our business. Not only were we running a successful wedding planning firm, but we were also simultaneously starting a brand new adventure as venue owners/operators. We knew that in order to showcase The Kenmore Ballroom in the way we needed to, having SM run the show was the way to go. From the creative monthly content creation & posting, idea creation for giveaways and brand-specific promotions, & website management we finally met our match!! Their communication plan is clear, concise, and easy to manage. Their monthly reports help us see the results, growth, and brand recognition.
—Katie O, Katie O Weddings and Events
MEET THE TEAM
OWNER & CEO
Nicole, co-founder of Superfecta Management and wearer of many hats (literally), takes the lead on client relations and the digital side of operations. She’s loyal, energetic, always ready for an adventure (or a glass of Pinot Noir), and guaranteed to bring all the positive vibes. Her true passion in the marketing world is email marketing, but loves to bring a brand to life from the ground up: starting with branding identify, design, and strategy. Business woman / wife / mother of three, Nicole aims to help small businesses hit their marketing goals and bring their unique content to life.
DIGITAL MARKETING & CONTENT MANAGER
Lauren, our Senior Digital Content Creator, received her BBA in Marketing from Loyola University Maryland and has years of professional experience in marketing, hospitality, and event management. She loves creating attention-grabbing content, delivering engaging and memorable experiences, and staying up to date on the latest trends and technologies. Outside of working for Superfecta, you can probably find her taking a spin class, adding to her record collection, enjoying an iced americano (before it becomes time for a glass of wine), or cuddling her dog, Levi.
DIGITAL CONTENT SPECIALIST
Meghan received a Bachelor’s degree in Business Management and is an experienced digital content creator. She loves creating compelling content for a vast variety of different businesses, helping them tell their unique stories and connect with their audience.
When she’s not working with Superfecta, you can find her on a beach or hiking with her dog, Aspen.
DIGITAL CONTENT CREATOR
Born and raised in Upstate New York, Kayla developed an appreciation for small businesses at a young age. She brings a unique perspective to the team, gained from her experiences both behind the camera (as a content creator), and in front of it (as a model).
Through her involvement in working alongside businesses of all capacities, she has developed an eye for creating compelling yet relatable content while guiding brands toward success in their digital goals. In her free time, Kayla enjoys reading the latest thrillers, curating her Pinterest boards, and exploring her new-found hobby, embroidery!
STUDENT INTERN
Grace, our student intern, is currently a senior at Burnt Hills - Ballston Lake High School. She is planning on studying marketing in college and pursuing a career in social media or digital marketing. She fell in love with social media and digital marketing through her many business classes and the beginning of her internship. Grace loves creating content, marketing our clients, and finding ways to enhance her knowledge in the realm of this industry. She is loyal, responsible and always likes to have fun. While not at Superfecta, she is usually with her friends and family or shopping and getting an iced latte!
